The Official Come Up, or just The Come Up is a hip hop radio show founded and hosted by rapper Lucas Official, airing every Saturday from 2–4 PM on 90.3 FM WUTK “The Rock,” the University of Tennessee, Knoxville’s student-run radio station.

Serving as UT’s home for everything hip hop and rap, The Official Come Up is built for true rap fans and enthusiasts. From old-school classics to new-era heat, from melodic vibes to raw, hard-hitting tracks, the show celebrates the full spectrum of rap music in all its forms.

More than just a radio show, The Official Come Up is a platform for the R.E.P. Movement — Rebellion. Expression. Poetry. R.E.P. stands for shifting rap culture away from glorifying gangs and violence and toward knowledge, conscious rebellion, poetic expression, and resistance to the status quo and the establishment. It’s about using hip hop as a voice, a weapon, and a tool for thought.

At its core, The Official Come Up is about elevation—of sound, of message, and of culture. This is where lyricism matters, expression is encouraged, and hip hop is treated as the art form and movement it was meant to be.